7 Elegant Typefaces for Eye-catching Custom Packaging Designs

Custom-printed packaging designs play an important role in making your product packaging stand out on the shelves. As more and more brands are going for retail and e-commerce business, packaging design can be one of the best ways to make your products stand out and deliver a fantastic customer experience.

Packaging design comes with different elements that help make it what it is like typography, artwork, and structure. Depending on the target audience’s needs, emotions, and overall packaging appearance, typography plays an important role in off-beating the competition. 

What is Typeface?

Typeface is also known as typography which refers to the procedure of arranging text and letters. The main goal is to make typography clear, unique, and understandable so that customers will prefer your brand while making a purchase.

Typefaces come with various types of fonts, styles, and apparent looks of different types of text to make packaging design clear. Also, it holds too much importance in packaging design as it helps customers so they can easily understand and use that to finalize their buying decisions.

Let’s discover 7 stunning and elegant typefaces for unique custom packaging designs. Read on!

1. Script:

If you want to go for a font that reminds you of handwritten letters, it will be recommended to go for a script typeface. You may connect letters or use different stroke weights to give your packaging design a unique look.

You can use this typeface as a formal or casual typeface and it is most commonly used for packaging that wants a more traditional look. It’s one of the best versatile options and this type of typography can be used by many brands like KitKat.

2. Serif:

This typeface is normally used for essays, newspapers, and books and is one of the best and most unique traditional fonts. Serif typefaces are named after the short lines that usually extend to the open ends of a letterform. You can use this typography when you want to give your product packaging professional, sophisticated, and educational content.

3. Sans Serif:

Sans serif is normally used for the packaging of those products in which you want to give your packaging a minimal, high-end, or youthful look/ feel. You can find this font on electronic and luxury product packaging.

Sans serif is opposite to serif typeface which usually means that without the line. This type of font has no lines or strokes extending from the letterform. The most recommended typeface font to use if you want to give your packaging a modern look without being too complicated and hard to read.

4. Slab Serif Fonts:

Slab serif fonts are not normal as these fonts are rounded or angular. This font characterizes a heavy, solid, and dramatic appearance that will give your packaging a unique and appealing look as these fonts portray confidence, dependability, and creativeness.

If you like to be simple but want to be recognized with effective, eye-catching, and stunning design, you should use this font for your brand product packaging needs.

5. Display/ Decorative Fonts:

Decorative or display fonts are usually used by specific businesses that want to make their packaging design, font, and text more appealing. For longer body text, these are normally used to grab customer’s attention at first glance.

With this font, you can highlight your brand logo and other details on custom-printed packaging. These fonts are all about fun, casual vibes, and playfulness so customers would get easily attracted to your packaging.

6. Intrique Script Font:

Intrique script font is recommended to use for business cards but you can also use it for custom printed packaging too. This font style is enough to make your product packaging attractive as it comes with various calligraphy styles to choose from. So, if you want to give your packaging a classic touch and charm, go for this.

7. Bodoni:

Bodoni’s serif font option gives a modern feel with its sharp contrast between thick and thin strokes with clean lines. This typeface would be one of the best options if you want to give your custom-printed packaging a bold and elegant look.

Final Words!

Packaging not only tells your brand story but also represents your brand in the competitive marketplace and helps you make your product packaging stand out. For this, you have to go for unique custom packaging designs, typography, artwork, and colors.

The above-mentioned 7 typefaces will help you create stunning and elegant designs for your brand packaging needs. If you want appealing custom packaging designs with unique printing quality and finishes, feel free to contact us at Kolaxo Packaging and let us make your brand packaging distinctive.